Bollywood flicks become totally paisa vasool package in US, UK, Canada, Middle East and South-East Asia apart from India. Distributor Sanjay Mehta says, "Among several factors involved in the success of Bollywood movies abroad, the most important is the star cast". "While romance and family dramas with a heavy dose of songs work best overseas. Established directors are popular", says trade analyst Indu Mirani. Another trade analyst Komal Nahta says, "The audience here is open to different genres and experimentation because tales of two pretty people falling in love has been seen extensively".