Shilpa Shetty is playing a non-glamorous role in Revathy's 'Phir Milenge'. Her character is a young creative advertising genius in PM. Anu Sundaram, who has designed her look, says, "We wanted to give Shilpa a completely new indentity in this film. The brief from Revathy was to change her image to onwe of an ordinary working girl with character and strength. Hence the clothes that we picked were basically simple, but elegant. We wanted an ethnic look, so we decided on linens, batik and hand printed material and simple cottons. The final look was simple and Indo-western."