Amrita Rao hails from a conservative community - Konkan-Mangolorean. Her family creates tremendous pressure on her. They want her to get married soon and quit films. A close source to the family said, "We are not used to all these nonsense controversies. Half the time she was reading quotes attributed to her that she hasn't even said. It's better to quit and settle down happily with a man the family picks." Amrita says only "No comment!" on this matter.