Surrounded by fans, Bollywood actor Salman Khan unveiled his wax figure at Madame Tussauds earlier this week. Salman beat nine other Indian mega stars including Madhuri Dixit, Hrithik Roshan, Lata Mangeshkar, Abhishek Bachchan, Priyanka Chopra, John Abraham, Rani Mukerji, Karan Johar and Kajol, to win a place at the world famous waxworks museum after a public poll conducted last summer. Salman’s statue stands in a special Bollywood section alongside those of three other Mumbai greats — Amitabh Bachchan, Aishwarya Bachchan and Shah Rukh Khan. The museum hopes the installation of the new statue, reflecting Salman’s popularity in the West, will attract many more South Asian and British-Asian visitors. The heartthrob actor was measured and photographed by expert sculptors in Mumbai last October to kickstart painstaking work on his wax double. He personally chose and donated clothes for the figure to wear. Salman, who has starred in over 55 films since his 1988 debut film Biwi Ho To Aisi made it to the central London attraction.
More than 10,000 people voted in the poll to choose the “Next Bollywood Star” conducted last August. Ben Lovett of Madame Tussauds said recently that the Asian market is critical to our attraction and our association with Bollywood, particularly the launch of Shah Rukh Khan, has seen a dramatic increase in the number of Asians, from both the UK and abroad, visiting and enjoying Madame Tussauds.